After extensive renovations and improvements the New Transport Center in Onehunga is now up and running next to the Library and Community Centre. To inform Auckland Transport customers that the temporary bus stops are no longer in use, friendly PeopleMax Communication Ambassadors were out in the field at the old bus stops to direct the customers to the new stops.
Is Westgate Shopping Centre bus station a frequently used transfer hub?, or, is it used more as a destination rather than a transfer hub? In order to find the answer to this logistically important question Auckland Transport sent PeopleMax Communication Ambassadors out in the field for 2 days to study the numbers of people transferring. They also undertook detailed Qualitative Market Research by asking passengers a series of questions about their public transport habits when it comes to the Westgate station, that will help Auckland Transport to plan for the future.
With so many changes and improvements to the Auckland Transport System coming up and already happening like the introduction of the AT Hop card which is progressively replacing the individual bus companies cards, additional bus services in certain areas, a Double Decker bus trial and so much more, Auckland Transport made a little booklet called Onboard with the latest transport news to keep their customers up to date.
Friendly PeopleMax Communication Ambassadors were roaming between bus stops, the ferry terminal in the CBD and at train stations all over Auckland to hand out the handy little booklet to customers, informing them about all the changes and to help answer any questions they had regarding bus, train and ferry transport.
Walking is not only healthy for your body, but also for the environment by reducing the carbon footprint. So when Auckland Transport promoted walking instead of driving or taking the bus to work with a project in Auckland’s Wynyard Quarter, it was two friendly PeopleMax Communication Ambassadors who encouraged the many people who frequented the trendy Auckland area to explore their city by foot by going on a different kind of scavenger hunt around the CBD. There were coffee vouchers and prizes waiting as a reward for the eco- conscious of the people who took up the ‘Go Walking’ challenge.
The PeopleMax Ambassadors were working alongside staff from the YMCA, the Eco Store and a Podiatrist. The aim was to encourage people to spend their lunch break going for a walk or a run or to incorporate walking to and from work as part of their daily routine.
In order to prevent fare evasion and spread the message that customers cannot buy tickets on the trains anymore, Veolia ’blocked’ the Western Train Line for one morning from 6 am to 10 am, from Kingsland through to to Sunnyvale, for some thorough ticket checks. Supporting the Veolia staff were 18 friendly Auckland Transport Ambassadors from PeopleMax who made sure that customers had either tagged on with their AT Hop Card or had bought a ticket at the train station.
While most customers did the right thing and paid their fare, either via the AT Hop Card or a paper ticket before they boarded the train, the Ambassadors did come across a couple of people who tried to ride for free, but they weren’t lucky this time. The Ambassadors then made sure they were either tagging on or buying a paper ticket.
The helpful and knowledgeable PeopleMax Ambassadors also assisted customers who needed help using the ticket machines or with other general transport information.
From June onwards travelling around Auckland will get easier when the AT Hop card, which allows cheaper and cashless travel on trains and ferries, merges with the current Hop card for buses. With more and more bus companies joining the AT Hop card right through to the end of the year, travelling will be seamless all around Auckland.One card will rule them all, trains, buses and ferries!
During these changes PeopleMax Communication Ambassadors will be helping Auckland Transport’s customers, by explaining how to use the card, how to top it up and where to exchange the Hop bus card for the AT Hop card.
When the Blues play the Rebels on the 11th of May and the Brumbies on the 25th of May Eden Park will once more become the mecca for lots of rugby fans. These fans will rely on the Auckland Transport system to get them to and from the stadium as smoothly and efficient as possible. Auckland Transport Ambassadors from PeopleMax will help the fans and the travelling public with catching buses and trains.
After the nerve wrecking Rugby World Cup Final between the mighty All Blacks and France in October 2011, which saw the kiwis take the desired trophy home again after their last win in 1987, the All Blacks will face the French team once more on 8th of June on home turf at Eden Park.
Thousands of people will be expected for the anticipated match and many fans will rely on the Auckland Transport system to make sure they get to and from the stadium as smoothly and efficiently as possible. Auckland Transport Ambassadors from PeopleMax will help the fans with catching the right buses and trains throughout the afternoon and evening.
“No more queuing for paper tickets, simply tag On and Off”, by using Auckland Transport’s AT HOP cards; that’s what PeopleMax was helping Auckland Transport to promote efficiently to the travelers using the inner city rail. With PeopleMax personnel posted on principle stations in central Auckland, confusions and doubts were dispelled and the benefits understood as travelers were individually assisted by PeopleMax personnel.
The scheme aims to make your travel a whole lot easier when you get away from the rigmarole of paper tickets. Student dancer Nathaniel Wyatt-Duncan thought so when Bruce explained how it all worked, and Garima, also working for PeopleMax at the busy Britomart station, certainly had one happy traveler after showing her how easy a simple swipe of her card made things. However, the younger band of students weren’t quite so easy to persuade of the obvious advantages of the scheme. It looks like they will take more time to convince, still preferring to hang on to the more tangible feel of the notes.
For three days Pukekohe was the mecca for all motorsport fans: The V8 Supercars brought up to 50,000 people into town. That meant lots of work for the friendly PeopleMax Communication Ambassadors who helped the fans on behalf of Auckland Transport with general public transport questions like where to park, which bus to take, when and from where or which train to take to get back to Auckland. Due to the 1,5 kilometer long Fan Trail through the town there were many parking restrictions and limitations and changes to the public transport.
The helpful Ambassadors were positioned at the train station, at the stadium gates and along the Fan Trail from 6.15 am till 8.30 pm for three days to make sure all the fans would get into the stadium and back as comfortably and efficiently as possible.
They made sure that disabled, handicapped and elderly people who couldn’t walk the Fan Trail were able to attend the event by organizing Mobility Shuttles for them.